Category Archives: Domains SEO

New gTLDs: Upsides and Downsides today

The New gTLDs are here whether you like it or not

New gTLDS upsides and downsides

As we mentioned in a previous post, over one thousand new gTLDs are in the process of being launched during this year and 2015. The yearly fees for registration of these new extensions start at two times the cost of registering a Dot Com domain extension or higher.

In addition if you want to pre-register a new gTLD you can do it now, but in most cases if there’s more than one bidder for the name of your choice you will be taken to a private auction between all the bidders, it’s not a first come first served pre-reg. So you may end up paying more than what you expected for the registration and sometimes it’s not clear how much will you have to pay for renewals of this “premium-wannabe” name.

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Branding Your Online Store

Choosing a name for your online store

Branding your store

Every idea must have a name first… Before going live with your Online Store or Discount Store you should take special attention to the domain name name that you plan to use and make sure that it will be easy to spell and easy to remember by your audience.

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Your Naked Domain Has Less Internet Traffic

Consolidate Your Website Traffic In A Single Domain – SEO Rule 1

the-best-search-engine-optimization-tools

According to Google® a “naked domain” is a Domain Name without its “www” prefix (for instance “domainshotdeals.com” would be the naked version of “www.domainshotdeals.com” (which would be the “non-naked” version of the Website).

There’s a possibility that Search Engines measure traffic going to the naked version of your Domain Name (“domainshotdeals.com”) and traffic going to the non-naked version of your Domain Name (“www.domainshotdeals.com”) as traffic belonging to two different Websites.

Even more, for some of its applications used in combination with your Domain Name, Google® only allows the use of the non-naked version of your Website (“www.domainshotdeals.com”).

More importantly, Google® itself redirects its own name to the non-naked version (i.e. If you type in google.com in your browser it will redirect to “www.google.com”).

It means that if you are not redirecting your naked domain to your non-naked domain, your real traffic may be underestimated by Search Engines and Website Traffic Evaluation tools.

The simplest way to redirect the naked version of your Domain to its non-naked version is by using the .htaccess file.

naked domains

Although .htaccess is only a file, it can change settings on the servers and allow you to do many different things, the most popular being able to have your own custom 404 error pages. .htaccess isn’t difficult to use and is really just made up of a few simple instructions in a text file.

You may be wondering what .htaccess can do, or you may have read about some of its uses but don’t realise how many things you can actually do with it.

There is a huge range of things .htaccess can do including: domain redirection, password protecting folders, redirecting users automatically, custom error pages, changing your file extensions, banning users with certian IP addresses, only allowing users with certain IP addresses, stopping directory listings and using a different file as the index file.

Creating a .htaccess file may cause you a few problems. Writing the file is easy, you just need enter the appropriate code into a text editor (like notepad). You may run into problems with saving the file. Because .htaccess is a strange file name (the file actually has no name but a 8 letter file extension) it may not be accepted on certain systems (e.g. Windows 3.1). With most operating systems, though, all you need to do is to save the file by entering the name as:

“.htaccess”

(including the quotes). If this doesn’t work, you will need to name it something else (e.g. htaccess.txt) and then upload it to the server. Once you have uploaded the file you can then rename it using an FTP program.

Below is the .htacces file that redirects permanently the naked “domainshotdeals.com” to the non-naked “www.domainshotdeals.com”:Use of htaccess file for traffic consolidation

Domains And Search Engine Optimization.

Some Basic Rules of Search Engine Optimization For Domains

Keeping your Website contents original and fresh while complying with SEO rules and techniques is almost impossible unless you turn it a permanent improvement process.

It’s impossible to stay on top of all your competitors.

hot deals

As your Website traffic increases, the greater the chances of falling drastically.

Social marketing is a key element in your SEO strategy.

An image can tell more than a thousand words…but how can you make search engines understand this?

domains-hot-deals-girl

Every year there are higher chances that your SEO strategy will fail and that you will start loosing traffic coming from organic searches.

If you keep making the same mistakes with your SEO strategy, you will probably end up being qualified as a spammer and penalized by search engines.

When using SEO tactics, less is more.

If you don’t use SEO techniques al all, your Website traffic will go down. So you will have to take the risk of implementing a SEO strategy to survive.

If you keep feeding your Website with “copy/paste” stuff (text, images, etc.) from other Internet Pages, you will end up being considered as a spammer by search engines and get a drastic reduction in your organic traffic (even if you credit the originating Sites by linking to them).

When using SEO techniques to increase your organic Internet Traffic, it can take weeks or even months until you start seeing results, so you cannot do many changes simultaneously.